Bank of the West

USA

Bank of the West is a leading national bank in the USA. They provide a wide variety of financial services for personal, small business, commercial and wealth management. We were brought on by Comrade Agency who was hired to manage BOTW online strategy and execution. Comrade Agency was leading a site wide update and site migration. The site migration included transitioning old page URLs to new URLs, which introduces complex variables that affect SEO.

After auditing the site and providing SEO strategy recommendations as well as a successful site migration plan, BOTW experienced very positive search engine performance just days after the migration and site launch. Specifically, they are performing very well for some top banking industry terms, leading to increased visibility and acquisition.